CITCON and Cegid Team Up to Launch Integrated Chinese QR Mobile Payment Solution

Cegid’s luxury and fashion retail customers are able to turn on Chinese QR mobile payments to grow top-line revenue and streamline the payment process

NEW YORK, January 13, 2020CITCON, a leading cross-border mobile payment and marketing platform has teamed up with Cegid, a unified commerce solution leader with POS management solutions for luxury and fashion, beauty and specialty retail, to launch Chinese QR mobile payments Alipay, WeChat Pay and UnionPay QR, empowering luxury and fashion retail brands to streamline their in-store payment process and grow top-line revenue from global mobile wallet users.

The Cegid-CITCON CPOS Connector can be used on Cegid’s integrated store and omnichannel retail management solution Cegid Retail Y2 including Cegid Retail’s mPOS. Deployed in 75 countries and available in more than 25 languages, the software is designed to manage all aspects of the retail business, from head office through to store: omnichannel management, stock management, POS, Mobile POS, promotions and loyalty, CRM and clienteling, and business intelligence.

The partnership presents a huge opportunity for both companies. The global mobile payment industry is booming, with the market size projected at $2.1 trillion by 2023. Among all segments, Retail hold a dominant position and will continue to lead in mobile payment adoption. With the simplicity of integration, Alipay, WeChat Pay and UnionPay QR code payment will be immediately available to merchants without heavy IT development involved, to engage over one billion Chinese consumers who are already active users of Chinese mobile payments and the largest luxury shoppers.

“We are excited about our new partnership with CITCON,” said Nathalie Echinard, Head of Retail for Cegid “The growth of the QR-based mobile payments points to the imperative for merchants to develop and continually refresh sound payments strategies in order to remain competitive in a market being reshaped by technology, new competition, and customer demands.”

Trusted by thousands of luxury and fashion brands and retailers, CITCON’s omnichannel payments and marketing solution makes it easy for merchants to acquire and engage global luxury and fashion shoppers and provide them a seamless shopping experience online, through a mobile app or at physical storefronts.

“Discerning consumers are looking for unparalleled service that makes them feel rewarded, recognized, and inspired no matter where they are in the world,” said Wei Jiang, COO and President of CITCON. “We pride ourselves on providing an easy-to-integrate solution to merchants and help them connect with millions of consumers worldwide and drive business growth.”


CITCON is a cross-border mobile payment and commerce solution leader, enabling merchants to accept QR-based mobile wallets in-store and online on a global scale. Among the payment options supported by CITCON, Alipay, WeChat Pay, and China UnionPay are the most popular brands, with over one billion active consumers. On top of payments, CITCON also allows merchants to run marketing and loyalty campaigns through our partner network. Trusted by thousands of merchants in North America and Europe, including Caesars Entertainment Group, DFS Group, Nordstrom, Kering Group, LVMH Group among others, CITCON offers solutions for businesses to drive omnichannel commerce growth in a variety of industries ranging from Retail, e-Commerce, Hotel, Food & Beverage, Transportation, Entertainment to Education. CITCON was Founded in 2015 by Chuck Huang, a serial entrepreneur and payment veteran with over a decade’s experience in both US and China, and received $15M venture funding from leading VCs in Silicon Valley and China. For more information, please visit

About Cegid Retail

Cegid is a major provider of business management solutions, with proven experience as a leader in SaaS management solutions. Cegid ‘s mission is to enable retailers to never miss a sale in the digital age and seize new growth opportunities by delivering a unified, personalised shopping experience in-store, online, anytime, everywhere. Its cloud based unified commerce platform includes features such as order management, merchandising and inventory management, digital and Mobile POS, Clienteling, CRM and retail analytics, and is available in SaaS or on-premise. Over 1,000 retailers and 70,000 stores in 75 countries trust Cegid to reinvent the customer experience, digitise their stores, maximise sales and succeed with unified commerce. The company supports clients including Barbour, Clarins, Delsey, Estee Lauder, Gant, Havaianas, Lacoste, Leica, L’Occitane, Paul Smith, Quiksilver, and Yves Rocher.

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